From idea to impact

We don't just design logos. We build complete visual ecosystems that give founders the clarity, consistency, and confidence to grow intentionally.

The LUMEA approach


At LUMEA, design is never decoration.
Every system we create is grounded in structure, clarity, and long-term thinking.
We don’t chase trends. We build brands that hold.

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Design with intention Build to last


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How we engage

To ensure quality and structure, all brand systems operate on a project-based model with clear boundaries.

  • A 50% deposit secures your space on our calendar. The remaining 50% is due prior to final file delivery.

  • You own everything upon final payment.

    A complete Master File Suite is delivered, including editable source files (AI/Figma) and usage-ready formats (PNG, JPG, PDF).

    LUMEA retains the right to showcase selected project work for portfolio, editorial, and promotional purposes.

  • For website projects, final text and imagery are required before development begins, unless art direction or copywriting is scoped separately.

Strategic Brand Systems

Three ways to build your brand with LUMEA Studio.

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The visual Foundation

Brand Seed

$1,700 USD

Starting at:

Brand Seed is about building clarity from the ground up. It defines the core visual system of your brand so everything that follows feels intentional, consistent, and professional.

This is not just a logo. It’s a structured identity designed to support future growth without confusion or rework.

Best for: Early-stage brands or founders starting from zero who need a strong, clear visual base before moving forward.

  • Strategic Foundation

    • Discovery session

    • Brand essence definition (purpose + values)

    • Primary audience alignment

    • Primary logo and key variations

    • Color palette system (primary, secondary, accent)

    • Typography system and hierarchy

    • Visual formatting and consistency rules

    • Timeline: 4–6 weeks

    • Revisions: 2 full revision rounds

    • Does not include: web design, social assets, stationery, naming

    • Mini brand guidelines PDF (usage-focused)

    • Organized delivery of all final assets (digital-ready)

    • Master file delivery (AI, PNG, JPG, PDF)

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The expansion

Brand Bloom

$3,500 USD

Starting at:

Identity + digital presence

Brand Bloom takes your visual identity and expands it into a complete, cohesive system that lives confidently online.

It bridges strategy, identity, and digital design, ensuring your brand doesn’t just look good in isolation but works as a connected experience.

This is where your brand starts showing up consistently across platforms.

Best for: Brands with traction that need visual alignment across identity, website, and digital touchpoints.

  • Everything in Brand Seed, plus:

    Expanded Visual System

    • Art direction & visual mood definition

    • Supporting graphic elements (patterns, icons, textures)

    • Extended brand guidelines for digital use

    • One-page website system (Squarespace or equivalent)

    • Structured page layout and content hierarchy

    • Responsive design (desktop + mobile)

    • No-code development

    • Basic SEO setup & domain connection

    • Timeline: 6–8 weeks

    • Revisions: 3 total revision rounds

    • Client provides final copy & imagery unless scoped separately

    • Social media profile visuals

    • Reusable design templates aligned with the brand system

    • Full brand guidelines PDF

    • Master file delivery (AI, PNG, JPG, PDF)

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full brand ecosystem

Brand Elevate

$6,000 USD

Starting at:

Brand Elevate is a comprehensive, long-term brand partnership.

It combines deep strategic thinking, a refined visual system, and a multi-layered digital presence built for long-term growth.

Every element is designed to work together as a cohesive ecosystem, not as isolated deliverables.

This is a system built to scale with your business.

Best for: Established brands or founders ready to operate with clarity, depth, and long-term vision.

  • Deep Strategy

    • Strategic workshops and positioning refinement

    • Competitive and visual landscape analysis

    • Brand messaging framework and tone direction

    • Complete identity system with extended applications

    • Full brand guidelines (visual, layout, and usage logic)

    • Direction for photography, imagery, and brand expression

    • Custom multi-page website design and build

    • CMS setup for scalable content (blog, portfolio, shop, etc.)

    • Advanced interactions and visual polish

    • Selection of high-impact brand assets

      (e.g. presentation template, brand collateral, or marketing layouts)

    • Timeline: 10–12 weeks

    • Revisions: 4 total revision rounds

    • Includes 2 weeks post-launch support

    • Full brand guidelines PDF

    • Master file delivery (AI, PNG, JPG, PDF)

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Not sure where to start?

If you’re unsure, we’ll help you decide during a call.

Choose Seed if you’re building or rebuilding your foundation

Choose Bloom if you need structure and an online presence

Choose Elevate if you’re ready to scale with a full system

What happens after you start

  1. You submit a short form

  2. We schedule a call

  3. We align on scope and timeline together

  4. Your project begins

✺ Frequently asked questions ✺

  • We work best with early and growth-stage founders who value clarity, structure, and design as a long-term investment, not a quick fix. Whether you need a foundational brand or an ongoing social presence, our approach is for those ready to build with intention.

  • We strongly recommend having a solid brand foundation before investing in ongoing social media. If your current branding is already strong and strategic, we can work with it. If not, we will suggest starting with a Brand System to ensure your social content investment isn't wasted on an unclear identity.

  • Yes. While our systems cover most needs efficiently, custom engagements are available when they align with our studio philosophy and capacity. We often adapt our core systems to fit specific strategic goals.

  • Our foundational Brand Systems typically start at $1,700 USD. Our Social Systems operate on separate monthly retainers starting around $700 USD/month. Final pricing depends entirely on the specific scope and complexity of your project.

  • Our Social Systems are designed for consistency and usually require a minimum 3-month commitment to see real results and establish the system properly. After that, they typically operate on a month-to-month basis.

  • Because we focus on the system rather than just a checklist, we don’t list every deliverable on this overview page. Please click "Explore" on the specific Brand Systems or Social Systems sections above to see the detailed process and typical deliverables on their dedicated pages.